Elements of Eco-Friendly Product Packaging

Are you looking to reduce your company's carbon footprint with your new product launch? More and more companies are using their product packaging to appeal to environmentally-conscious consumers, reduce costs, and showcase their commitment to "going green." Below, let's look at some of the elements that can go into this approach and how they can contribute to an eco-friendly packaging design for your new product.

Use Recycled Materials

Nearly all the materials that can go into your product packaging can be newly recycled: glass, cardboard, plastics, and so on. If you're interested using these materials for your product packaging, speak with our team about utilizing reliable, quality sources to present your product to the public.

Consider Biodegradable Plastics

Plastics revolutionized consumer products last century but have also been a growing ecological concern due to the fact that they do not break down in decomposition environments. Some companies are now turning to biodegradable plastics to limit their carbon footprint. Unlike traditional plastics, biodegradable plastics are made with natural materials and break down much quicker and reduce nonbiodegradable waste.


The practice known as "lightweighting" is a packaging principle that uses the least amount of plastic possible. The most common example of this is how some bottled water brands recently went with smaller caps to reduce the amount of plastic used in the manufacturing of the bottle. This is something that can be applied to other elements of packaging, as well. At Jansy, we're ready to look at your options and determine where lightweighting can help reduce the amount of plastic used in your product packaging.

Make Your Packaging Recyclable

It may seem obvious, but one of the best ways to showcase your businesses' effort to be eco-friendly is to utilize materials that are commonly recycled in your customers' communities. You can even add copy or information for your consumer, calling their attention to the packaging's recyclability and how they can best ensure that the material is renewed and reused.

Are you interested in creating eco-friendly packaging from your new product? Jansy Packaging is ready to work with you and ensure that your company's commitment to environmental issues is clearly and evocatively communicated to your customers.

Learn more about your packaging design options by calling us today.